Andre De Grasse new book IGNITE will unlock the hidden potential within

Andre De Grasse

Andre De Grasse, the Canadian Olympic and World sprint champion and author of the picture book Race with Me! is publishing his second book. Ignite: Unlock the Hidden Potential Within is set for publication October 17, 2023. Ignite will light a fire for readers, providing insights and inspiration from an Olympic and World Champion that they can apply to their everyday lives.

De Grasse said of the upcoming publication, “This book is a collection of the lessons I’ve learned about achieving success and finding happiness on the way to becoming an Olympic champion. I’m excited to share these insights from the highs and lows of my journey toward being the best I can be, both on and off the track. I hope they will provide inspiration for people as they pursue their own goals in life.”

In 2016, De Grasse became the first Canadian to capture medals in all three sprint events during a single Olympics. Five years later, at the Tokyo Games, he did it again, winning three more Olympic medals, including gold in the 200m. In the process, he became the most decorated male summer Olympian in Canadian history. His magnetic personality has won over millions of people around the world.

Ignite shares previously untold stories and practical advice from De Grasse’s improbable journey to becoming an Olympic champion. His tales from the track and beyond will help people unlock their own hidden potential and stare down life’s challenges, as De Grasse has demonstrated what it takes to perform at one’s best under enormous pressure and to continually push the limit of what seems possible. Whether readers are looking for guidance in the workplace, at home, or in pursuit of their dreams, this is a book that will resonate with everyone.

Editor in chief Jennifer Lambert said of the book, “Andre De Grasse is a Canadian icon. His personal story is fascinating, as are the lessons he shares with readers, which will fuel success in their own lives. HarperCollins is thrilled to be publishing Ignite in October.”

Born in Scarborough and raised in Markham, Ontario, ANDRE DE GRASSE is a six-time Olympic and five-time World Championship sprint medallist. A proud father, popular brand ambassador, and children’s author, he is also the founder of the Andre De Grasse Family Foundation, which is committed to inspiring and empowering youth through access to sports, education, and healthcare.